Our aim was to create an identity for Sari Bari that reflects the narrative of transformation and growth which is such an important part of their mission, presenting it in a way that perfectly represents the elegance and beauty of their products.
Sari Bari is an ethical fashion business, a safe home, where women who have been exploited in the sex trade, can have their dignity restored and experience new life in the making. These women are trained as artisans to create handmade kantha products from recycled Indian saris. Each product is marked with the name of a woman who now has the opportunity to make a choice for freedom and new life.
Identity, Packaging, Illustration
Our aim was to create an identity for Sari Bari that reflects the narrative of transformation and growth which is such an important part of their mission, presenting it in a way that perfectly represents the elegance and beauty of their products.